I build, test, and sometimes kill projects in commerce, media, and technology.
I'm an entrepreneur and operator based in Europe, working across digital products, AI systems, and cross-border structures.
I've spent the last years building in commerce, media, and technology — in-house, as a founder, and as a growth partner to other founders. Some of it worked, some of it didn't. This site is a map of what survived.
I work hands-on. I don't sell frameworks or hype. I test ideas in the wild and focus on what compounds.
Outside of that, I’m involved in independent activism where I think it matters.